【WebAR Technology Showcase】 A New Vision for Physical-Digital Integration | 2024 International Electric Vehicle & Smart Mobility Show - 3D Charging Station and Vehicle Interaction

Project Design Concept: At the International Electric Vehicle & Smart Mobility Show (2035 E-Mobility Taiwan), where technical capability takes centre stage, how do you make static charging stations and green-energy vehicle displays feel more cutting-edge? Starlite Technology introduced WebAR image-recognition technology to create a physical-digital integrated viewing experience for TAITRA. Visitors need not download any app. They simply scan an on-site image target, and high-fidelity 3D models of the technology products appear on their phone screens. By rotating and pinching with their fingertips, visitors can inspect equipment details from 360 degrees — experiencing the convenience of "taking a large-scale tech exhibit with you."

Interactive Experience Flow:

• Scan to View: Open your phone camera and scan the designated image at the booth to trigger the WebAR experience instantly.
• 3D Interactive Viewing: Detailed models — such as high-voltage charging stations and electric bus chassis — appear in 3D. Free zoom lets visitors examine internal structures, making up for what physical displays cannot show by disassembly.
• Digital Stamp Rally Integration: A stamp rally task is built into the exhibition floor plan. After browsing a model, visitors automatically earn points. Once enough points are collected, they can be linked directly to an online survey or redeemed for offline gifts, effectively improving visitor retention throughout the show period.